Come along to our Fundraising Insights Webinar

Raisely is an online fundraising platform for ambitious charities across the world. We empower thousands of charities across the world to take control of their revenue and improve the wellbeing of people and our planet.

We're big believers in being data-informed. It's a good buzzword, and it's a little different to data-driven. We think the best decisions come from a mix of data insights, creativity and intuition.

For a long time, we've wanted to dive into data on fundraising across Raisely and draw out some key lessons. Things that will help fundraisers make more data-informed choices when running fundraising campaigns.

At the end of 2019, we did that. We ran models over peer-to-peer fundraising profiles, looked into donation amounts and frequencies, and put together some benchmarks from the data we had across all the campaigns on Raisely.

As we all start to plan 2020, we wanted to share those insights with our community. On Wednesday 29th at 2pm, we're running a webinar to go through the data.

In the session we'll go through:

  • How much do people give, and when?
  • How much do people raise, and how many people donate to them?
  • What are the factors that make a fundraiser successful? (We found some interesting stuff here)
  • How do things like teams, blog posts and self donations impact a campaign?
  • What do we know so far from A/B testing, and how should you run testing on your campaigns?

We'll keep the session short – about 30-45 minutes with some time for questions. We think it'll be valuable content for anyone working on peer-to-peer or appeal fundraising in 2020.


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