How UNOCHA has raised over $7.5 million on Raisely for global emergency appeals

When disaster strikes, it's essential for humanitarian organisations to act fast to provide aid and support to those affected. UNOCHA, the United Nations Office for the Coordination of Humanitarian Affairs, is one such organisation that responds to crises worldwide, coordinating relief efforts and providing support to those in need.

But how do they connect people who care to people in crisis? Their solution to digital public fundraising has been Raisely since 2017. With Raisely’s help, they have set up UN Crisis Relief where people can quickly donate to support life-saving activities around the world.

The Challenge

Before Raisely, one of the biggest challenges for UNOCHA was the ability to set up a digital public fundraising campaign quickly to support urgent relief efforts. They were looking for a platform that had:

Good Support

“Raisely has always been helpful when we have come up with questions and they respond so quickly, I love it.” Akriti Manandhar, Digital Public Fundraising, UNOCHA.

Ease of use

“Raisely is very user-friendly, not just to our donors but also for us because when a crisis hits around the world, the first few hours are always very critical and UNOCHA is one of the first to support the response.”

Flexible and adaptable

“We wanted something that was adaptable to our changing needs and that we could control ourselves because we were not able to do that with our previous platform.”

Fair pricing

Raisely’s flexible pricing and optional donor tip to cover platform fees. “We feel that Raisely and our values are aligned, it's a real partnership.”

The Solution

For over 6 years, Raisely has provided UNOCHA with a number of benefits that make us their chosen platform for launching appeals during a crisis.

Using our free appeal template, UNOCHA has customised it and created a full-website which is the home for all of their appeals for each emergency with a humanitarian fund. Each appeal operates as its own profile or fund which donors can give to and have it directly support that specific crisis.

The flexibility of Raisely has allowed UNOCHA to find a solution that requires virtually no set-up as they have adopted an approach which can be applied to all future appeals. This means funds can start being raised almost immediately.

The Results

UNOCHA’s tagline, “coordination saves lives” is really what it’s all about for them. When a crisis hits or escalates, they coordinate with other agencies and actors that are working on the ground locally to respond and bring aid as quickly as possible.

On Raisely, UNOCHA successfully raised about $5.5 million USD in 2022, and has raised $1.2 million so far in 2023. Some of their recent appeals you can support include:

Central Emergency Response Fund

Ukraine: Civilians bear the brunt of the conflict

They have also been able to nurture their regular donors, which saw a huge increase last year in response to the Ukraine Crisis. Their Ukraine appeal raised over $4.8 million USD.

By supporting UNOCHA's fundraising efforts on Raisely, you can help them provide essential aid and support to those affected by crises worldwide. UN Crisis Relief is run by the United Nations Office for the Coordination of Humanitarian Affairs (OCHA). Donations go to OCHA-managed global and crisis-specific pooled funds.

Raisely is a powerful tool for organisations like UNOCHA, allowing them to efficiently raise funds during a crisis. By providing a range of customisable templates, integrations, plus our built in CRM and messages functionality, Raisely makes it easier for organisations to engage with their supporters and raise the funds they need to provide essential aid.